Role:
Logo design
Brand identity
Photography concept & execution
Art Direction

A series of geofilter designs for Snapchat in New York and Los Angeles.

BCAA's website was non-responsive, transactionally-focused and promotional heavy. The redesign strategy was to simplify navigation, and educate with engaging animated content. We took an existing bank of long, dry automotive and insurance content and transformed it into relevant, quick to digest videos as an ongoing series.

Role:
Art Direction
Concept Development
Illustration & Character Design
Writing
Content Creation

Results:
73% Increase in Membership Conversion Rate
27% Increase in Membership Sales
 

Logo and brand identity for Shape Architecture.

Environmentally conscious T-shirt packaging.

Featured on:
The Dieline
Lovely Package
WeAndTheColor

Logo design & brand identity for Level One

Design & packaging for men's grooming products.

Brand Identity for Society Salon

Each animal graphic is a population chart to scale with a stat about the animal's depletion due to poaching. The highlighted piece also represents the causes of the animal's declining population (shark fins / ivory / trophy hunting)

Applied Arts Award