lottery ads

billboard series

lottery ads

billboard series

lottery ads

billboard series

Client

Lotto 649

Brief

Re-engage existing players and entice new players.

Solution

Give Lotto 649 players the impression that if they play and win, their life could transform instantly.

Responsibilities

  • Concept
  • Art Direction

Photographer

  • Philip Jarmain

Retoucher

  • Christophe Huet